My family in Australia had one of these, in the same red tone, up until about five years ago. Whenever I would visit, guess which vehicle they would loan me? Yeap, the trusty Mighty Boy.
It was a fascinating ride, and always a focus of curiosity from onlookers, even overseas. The bed was big enough to hold a large pizza (which makes sense, as this little use was marketed by Suzuki in Australia as the perfect urban pizza delivery vehicle). It was roomy enough, but gosh it was slow. Around town it was fine, but it struggled getting past 80km/h (48mph). That was about its top speed, and highway jaunts were daunting.
Regardless, I loved the thing and am shocked, and thrilled, to see one stateside