Formula One has new American owners. They pushed aside the old ringmaster. The people in charge of marketing have moved on with the challenge of overhauling the circus and give people more modern for their cash. Two men named Sean Bratches and Ross Brawn have been appointed as managing directors for the commercial and sporting sides.
- The cars are faster, wider and more aggressive-looking with fatter tyres and revised aerodynamics.
- We are going to be very aggressive. We are going to try new things, all in the spirit of better serving Formula One fans.
- Longer term, expect new races – with Las Vegas and other U.S. destination cities high on the wish list.
“the Formula One season starting in Australia on March 26 marks a bright new dawn.”